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Q&A with Gettomasa

Gettomasa, born in 1993 in Montreal, Canada, but he spent most of his childhood in Jyväskylä, Finland.
He started being interested in hip hop when he was 6 through his cousin, he was already making music himself when he was 17. 
In 2012 he won the Finland’s freestyle championship RAP SM.
In 2019, his second solo album ‘Diplomaatti’ was awarded the Emma Awards as the album of the year in Rap/R&B category.

In this Q&A, Gettomasa will talk about his daily life, work and clothing.
More importantly, 
Gettomasa’s new music video ‘Elastinen x Gettomasa – Mähän Sanoin’ will be out tomorrow, Friday July 26.
Remember to watch it! 

Continue reading Q&A with Gettomasa
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Q&A with Joose Siira of Nide

Joose Siira, a book freak for whom literature and following book industry trends are a passion and a way of life. In 2015, he founded Nide bookstore (@nidekauppa) with Terhi, and soon after that, Nide became a very popular bookstore for Helsinki citizens and visitors.⁣

We’re very glad to have Joose join 5pm Q&A and talk about his daily life during these days. Also, check out the photos at the end of this article for some books Joose recommended for 5pm audiences!⁣

Continue reading Q&A with Joose Siira of Nide
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Home and the City #2

These stay-home days have proved to us the importance of homes, 
we will keep bringing joys and inspiration to you,
and we will be connecting people from different homes.

Recently, we caught up with some friends from different cities around the world,
and they will share some photos of their homes.

Homes in this post:
Maastricht @appieshot
Gothenburg @huynh.william

Continue reading Home and the City #2
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Home and the City # 1

Home is certainly the most important place for us.
While #stayhome has again proved to us the importance of homes, 
we will keep bringing joys and inspiration to you,
and we will be connecting people from different homes.

Recently, we caught up with some friends from different cities around the world,
and they will share some photos of their homes.

In this post we are featuring:
Amsterdam @chess8792 
Singapore @jsnjnr  

Continue reading Home and the City # 1
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Love Local! (store list will be kept updated here)

Food

Bär Bar Berries
The first Scandinavian style berry bar in the world. Bär Bar makes healthy smoothies, smoothie bowls, health shots and overnight oats using Finnish superfood. All the berries and oats products are from Finland.
Making an order: kauppa.barbar.fi, Wolt

Brokadi Tripla
With their experienced chefs, Brokadi offers authentic Sichuan cuisine for Chinese food lovers in the town.
Making an order: brokadia.com/shop, Wolt, Foodora

Daddy Greens Pizzabar
People often compare American pizza with Italian pizza, but Daddy Greens serves unique NYC-Neapolitan style pizza with chewy, crispy, tangy and charred crust. In summer 2017 first restaurant opened in Töölö, and in spring 2019 Daddy Greens opened the second restaurant at Iso Roba. 
Making an order: 0504687122 (Töölö), 0102990830 (Iso Roba), Wolt, Foodora
Menu: www.daddygreens.fi/iso-roba / www.daddygreens.fi/toolo

Fat Ramen
The ambitious ramen restaurant is now offering Fat Ramen Survival Kit, with which you can cook a bowl of hearty ramen at home! 
Making an order: fatramen.fi/product/fat-ramen-survival-kit, Wolt

Happy Waffle
Started in 2017 as a Pop Up, and now Happy Waffle has a permanent location on Vuorikatu. As their name tells, their vision is to make people happy with their creative waffles!
Making an order: Wolt

Kaffa Roastery
Kaffa Roastery has a simple and bold mission – changing the coffee culture for the better. Kaffa does this through sustainability, ethical sourcing and sincere passion towards quality coffee. Their story started from a popcorn machine and they have grown into a company that currently employs up to 30 coffee lovers in their roastery and coffee bar located in Punavuori, Helsinki. You can order Kaffa’s products straight to your mailbox through their website kaffaroastery.fi and learn more about them at @kaffaroastery
Making an order: kaffaroastery.fi

Levain
The name of restaurant, Levain, pays homage to its baking traditions, and it shows much appreciation for real wheat sourdough—Levain’s bread is made using the traditional method without industrial baking yeast and baked in stone sole oven until dark to ensure a crispy crust and deep aromas. 
In addition to the handcrafted products and respect for ingredients, Levain embraces local producers, their coffee is roasted at Kaffa Roastery in Punavuori, fresh sausages come from Feri’s Sausages in Viiskulma, cheeses and yogurt from Helsingin Meijeri.
Making an order: 0103229389 (Töölö), 0103229384 (Punavuori), Wolt
Menu: www.levain.fi/menu

Siipiweikot
First opened its door in Tampere in August 1993. It is the first restaurant specializing in chicken wings and sauces, in Finland and the whole of Europe.
Making an order: Wolt

The Platform
The Platform offers selection of top-rated local restaurants’ take-away dishes for you to finalise at home. It differs from most food delivery services, that the food won’t be ready for pickup until next day. If you are planning for a fine dining at home, if you have an appreciation of some kitchen activities at home, The Platform can be an ideal option for you!
Making an order: theplatform.pro

Way Bakery & Wine Bar
Sitting by the Karhupuisto park in Kallio, Way Bakery & Wine Bar offers sourdough bread, pastries and coffee. Natural wines and food based on best organic produce.
But due to the COVID-19, Way Bakery & Wine Bar only serves sourdough bread, pastries, toasts, coffee, etc. And take away only.
Making an order: 0504702388

We Got This
We Got This is a cozy coffee and wine bar serving Loud Coffee and natural wines, beer from small breweries and small bites. Now you can buy coffee bags, filters and gift cards online to support your beloved We Got This!
Making an order: wegotthis.fi

Clothing

Beamhill
Over 30-year long history of retailing premium fashion and streetwear and only operated as a brick & mortar store. After a long waiting, Beamhill recently launched their new online shop!
Making an order: beamhill.fi/shop

Beyond
Started in 2006 in two owners’ home city Jyväskylä. To meet consumers increasing demands, Beyond constantly introduces new brands to Finland. Fall 2018, Beyond opened their second store in Helsinki. 
Making an order: beyondstore.fi

My Favorite Things
Established in 2014 by three active skateboarders, MFT crew has always been doing things with real skateboarders’ originality. With skateboard hardware being the #1 focus, through the years, MFT has added a fruitful clothing & sneakers to its collection from carefully selected brands.
Making an order: myfavoritethings.fi

Living & Design

Cilla’s
Cilla’s (also known as C’s) offers a wide range of daily products, from homeware, jams, cosmetics to apparels. And each product is selected according to their value — making people’s everyday life joyful.
Making an order: cillas.fi/kauppa

Gauhar Helsinki
Gauhar Helsinki’s vision is to design timeless products for modern people. Surrounding an elegant lifestyle, Gauhar offers home fragrances, interior decoration items, natural linen, jewellery, accessories and more for you to find out. 
During these exceptional days, all your orders from Gauhar Helsinki are guaranteed with free shipping & returns within Finland.
Making an order: gauharhelsinki.com

We Float
Relaxation Flotation has been studied and proved effective for deep relaxation, reducing stress, improving sleep quality and so on. It is a very unique experience for nowadays fast-paced life. 
To thank all the medical workers who are fighting against COVID-19, We Float will give 1 free session to a medical worker from every 2 sold sessions.
Making an order: wefloat.fi/verkkokauppa

Lokal
Lokal is opened by photographer Katja Hagelstam in April 2012, it was awarded the Finnish State Design Award 2017 and was granted the Finnish Design Deed Award 2015. 
With a strong emphasis on the timeless value of handmade items, craftsmanship and small scale production, Lokal also presents themed group exhibitions in the gallery space. In addition, Lokal also strives to provide opportunities for young designers.
Lokal online shop carries a selection of smaller products and selected prints, including some of Lokal’s most popular handmade and/or unique items. 
Making an order: lokalhelsinki.com/lokal-shop

Nide Bookstore
Running a bookstore isn’t an easy task nowadays, however, thanks to the two founders’ background in publishing and book industry, Nide has made itself one of the most successful bookstores in the country within just a few years. 
Making an order: nidekauppa.fi/verkkokauppa

TRE
TRE is a shop, platform and community for Finnish lifestyle. In addition to offering the largest selection of Finnish design and lifestyle under the same roof, the selection has been broaden along with their internationalization. 
It is the successor to the Design Forum Shop, which had played an important role in Finnish design for more than 20 years. With the experienced background, TRE is dedicated to bringing Nordic lifestyle to more continents. 
Making an order: worldoftre.com/collections/all

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[Vol. 8] The Secret of Warmth

For most Finns, wool socks are very essential for their winter.
Wearing a pair of traditional wool socks and sitting next to the fireplace is a miniature of the ideal Finnish winter lifestyle.

To find out how the traditional wool socks are made,
we paid a visit to Helsingin Villasukkatehdas— meaning Helsinki Wool Sock Factory.
It is the only traditional wool sock factory in Finland that’s using carded wool yarn,
and very possibly the only one in the world. 

Continue reading [Vol. 8] The Secret of Warmth
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5pm Express — Your Delivery Company

Skateboarding has always been an important culture for us.

They spread the undefeated attitude from street to street,
so we took this image of shuttling skaters and created a “5pm Express” delivery company
— we use skaters to delivery your packages, on time, and with the realest love.

Of course, the company is just a joke.
But our love for skaters is real.
We made this new merch to show the love, to all skaters making the streets a better place.

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New Balance 860 V2 Outfits

The retro styles, again, are strongly influencing today’s streetwear and fashion.⁣

New Balance 860 V2,⁣
this ‘90s runner has explained how the retro sneakers could fit in today’s style.⁣
The original innovative appearance from 1990s ⁣
and the updated N-ergy technology make it ideal for daily use.⁣

5pm Magazine styled two outfits to showcase 860 V2 in today’s lifestyle.

Continue reading New Balance 860 V2 Outfits
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ONE@Tokyo

all images © keishin horikoshi/SS tokyo

Tokyo, one of the most popular destinations for travelers, its co-existence of contemporary and traditional scenes have amazed every visitor.⁣

Oshiage is a district of Sumida Ward in the east of Tokyo, a major interchange station, it’s also where Tokyo Skytree stands at.⁣
And Hotel ONE@Tokyo may be another reason to visit.⁣

The hotel’s facade and interior design are the work of world-renowned architect Kengo Kuma. ⁣
Fusing industrial materials with natural wood, this new hotel exemplifies the contrast found in Oshiage, which retains the feeling of a bygone Edo era, while being within the modern metropolis of Tokyo.⁣

The price is very friendly,⁣
considering the location, design and facilities.⁣
When you’re traveling to Tokyo, ⁣
don’t forget to check out this 10-story and 142-room hotel.⁣

Address:⁣
1-19-3 Oshiage, Sumida-ku, Tokyo⁣
Tel +81-3-5630-1193⁣
@one_at_tokyo

Continue reading ONE@Tokyo
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[Interview] Steven Penny – BBC & Ice Cream Collector

Have you ever thought,

you have some friends around you who have done something you didn’t know,

and they will surprise you a lot.

I met Stephen Penny in a local event I hosted in early 2018,

at first he was quietly wandering in the event,

but when I talked to him about streetwear,

he became a different person,

he could keep talking about different things for hours.

And after that I know,

Stephen used to be a banker in several famous banks,

he also hosts The Otherz Podcast.

At the same time,

Stephen is one of the most known Billionaire Boys Club (BBC) collectors in Europe,

and even in the world.

On a recent weekend,

we visited Stephen’s house,

we chatted for a few hours and covered from the streetwear scene in the early 2000s

to his most memorable BBC pieces,

and things happened between him and the BBC brand.

 

Guest: Stephen Penny ( @steverpenny )

Text: @zed.zee

Photos: @maisboi

Continue reading [Interview] Steven Penny – BBC & Ice Cream Collector

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[Vol. 7] No Fish Today

What have you planned for the weekends? ⁣⁣
How about going fishing with your friends? ⁣⁣
⁣⁣
The magic of Finland’s nature is,⁣⁣
it calms you down. ⁣⁣
No matter what you have came through during the week,⁣⁣
the nature brings you back to peacefulness. ⁣⁣
⁣⁣
Just walking in the forest,⁣⁣
fishing by the lake,⁣⁣
staying with your best friends,⁣⁣
you will love it. ⁣⁣
⁣⁣
Days are getting colder,⁣⁣
remember to keep yourself warm.⁣⁣
We just bought some new items for this season,⁣⁣
after this fishing trip we want to share some with you.⁣⁣
⁣⁣ Continue reading [Vol. 7] No Fish Today